Pro Tip: Goals

When considering a pathway for strategic growth, business owners must consider their own personal goals and objectives in conjunction with those of the business. In every scenario, there is a balancing act between these two things and sometimes they are aligned while at other times they are competing with each other. Being intentional about that push and pull is essential, as is trying to approach those decisions as practically as possible. Timeline, in particular, is one of the essential factors in this conversation. Finding out later that your decision did not consider both is troublesome.

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